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Born in 1979 in Paris, from an Armenian mother and a French father, Lisa Chotard was passionate about fashion and scuba diving from the age of 15… After 4 years of business studies and graduating from a master in fashion marketing at the ESMOD school, she began to travel the world in search of nature, adventure and sharing. For her, the real school is life…
Sensitive and spiritual, the designer travels, feels, learns, meets, gets inspired and decides spontaneously, on a beach in the Sinai to create her own line of swimwear, hardly surprising for this diver, passionate about the sea and the fashion.
The BELIZA brand was born in 2006, a name she created by mixing her first name with Belize, the country that inspires her… For her, there was no question of wearing a common swimsuit: “a swimsuit must be chic, sexy and comfortable” she says to define the DNA of her brand.
She chooses the most beautiful Italian and French materials, and spends time in the manufacturing plants to achieve impeccable finishes. The brand focuses on chic, creativity and quality. BELIZA is distributed in many points of sale throughout the world including Beach clubs and 5 star hotels.
Lisa doesn’t want to stop there… Passionate about travel, photography, nature and architecture, she would like to set up her own Beach club “BELIZA Beach” and continue developing the brand all over the world…
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